Logo & Branding

I worked with Amanda on a series of font and design explorations that led to the creation of this logo for her wine bar. The final logo incorporates vineyard hills, a terroir land topography pattern, and the rings of a wine stopper on the bottom point. All of the elements are based in a compass, which represents a wanderlust for wine. Winederlust!

Creative Brief: Develop a logo that is elegant, classy, and worldly but also helpful and approachable. The logo should be welcoming and evoke feelings of curiosity and exploration.

Client
Amanda O'Neil: Winederlust
Work
Logo design & brand concepting

This concept went through many explorations and directions before landing on the final compass & terroir visual.